"Cuppa" Coffee roastery & espresso bar
BRAND IDENTITY PROJECT
BRAND IDENTITY PROJECT
Description: Welcome to Cuppa, where every sip tells a story. Step into our cozy café nestled in the heart of the city, where the aroma of freshly brewed coffee fills the air and the ambiance invites you to unwind. From our carefully curated selection of specialty coffees to our decadent pastries, each offering is a celebration of quality and taste. Experience the essence of Cuppa – where every moment is savored, and every sip is cherished.
Solution: Captivating "hand-drawn" style illustrations were crafted, infusing playfulness and originality, capturing users' attention. For the coffee house logo and branding, a natural, warm color palette reflecting the coziness and taste of coffee was chosen. Meticulously designed corporate identity elements establish the desired atmosphere and brand character.
